Home – schema.org

Schema.org is a set of extensible schemas that enables webmasters to embed structured data on their web pages for use by search engines and other applications.

If you are involved in high level SEO strategies then you should really be aware of this. Changes to Schema.org and Meta data surrounding HTML, especially related to eCommerce, is being defined now and will make a huge impact to things like Google’s Panda Algorithmium as time goes one.